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Creative

Complete coverage of the world's best new ad campaigns and commercial creative work. Watch the latest ads and then come behind the scenes as we show you how they were made.

snickers campaign

New

2 min read
Ad of the Day: Snickers recreates iconic 1996 TV spot, ‘Who are the Chefs?’
Ad of the Day
Oxfam

New

3 min read
A grandmother recalls her life spent protesting in powerful Oxfam ad
creative works
dove campaign

New

2 min read
Ad of the Day: Dove & Bomba Estéreo defy hair beauty standards
Ad of the Day
jack in the box campaign

2 days ago

7 min read
Best Ads of the Week: Christina Aguilera’s Just Eat order & Jack Box’s haunting Hallow...
Ads of the Week
edible ad

2 days ago

2 min read
Ad of the Day: Edible bouquets rescue people from hilariously uncomfortable moments
Ad of the Day
land o lakes campaign

3 days ago

2 min read
Ad of the Day: Land O’Lakes short film celebrates California’s rural dairy communities
Ad of the Day
reese's spot

4 days ago

4 min read
System1 report: Reese’s Halloween spot among the most effective US ads in September
System1

Member Exclusives

Design Bridge boss
Premium Item

20 Apr 2023

7 min read
Design Bridge boss says merger with Superunion will spark renewed emphasis on craft
Superunion
Lego
Premium Item

24 Mar 2023

5 min read
TBWA\MCR’s campaign for Legoland hints at new ‘modular’ approach to global marketing
lego
Fatima Ansari
Premium Item

24 Mar 2023

3 min read
How copywriter Fatima Ansari is meeting the challenge posed by generative AI
Future 50
jotex campaign

Best Ads of the Week: Monica Lewinsky stands against bullying & McVitie’s is in the news

Ads of the Week

Latest Videos

S1 APAC Trends Briefing

The secrets behind APAC’s award-winning work

26 mins

S1 APAC Trends Briefing

Coca-Cola ASEAN & South Pacific’s Matthias Blume looks at Marketing trends and insights for 2023

30 mins

S1 APAC Trends Briefing

A look at the most creative work in APAC

26 mins

World Creative Rankings

The World Creative Rankings is the definitive guide to advertising's most creative brands, agencies and people.

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The Drum Awards

18 Jul 2023

3 min read
Want to boost your World Creative Ranking? Enter your work into The Drum Awards Festival
The Drum Awards
Adidas

17 Mar 2023

3 min read
World Creative Rankings 2023: adland’s top companies, campaigns & people revealed
World Creative Rankings
The Lost Class

17 Mar 2023

4 min read
The World Creative Rankings 2023 summarized in special report
World Creative Rankings

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies